Dutch Blue & White Royal Delft R.V.S. Insurance Plate. Rotterdam Euromast - 1963

The tin glazed earthenware plate decorated in shades of blue with in the centre  the  view of the Euromast in Rotterdam. It belongs to a series that was commissioned by the Rotterdamse Verzekerings Sociëtet ( R.V.S. or Rotterdams Insurance Association ) in the period 1919 - 1967.  Intended as a gift to its employees and business contacts. Surrounded by a decorative border of stylized flowers and foliage. and in the top R.V.S. & 1963 on the bottom.

Signed on the back in underglaze blue for: 

DE PORCELEYNE FLES - ROYAL DELFT

DELFT - HOLLAND           Anno  1963

Verzekerd bedrag 3  Milliard Gld  (=  3 Biljon Gulden / Dutch Guilder.) 

Painter’s initials: JBO  =  J. Boot

Employment dates: 1950 – 1994

Literature:

Delftware - History of a national product De Porceleyne Fles. Page 164 & 165  fig. 248.