The tin glazed earthenware plate decorated in shades of blue with in the centre the view of the Euromast in Rotterdam. It belongs to a series that was commissioned by the Rotterdamse Verzekerings Sociëtet ( R.V.S. or Rotterdams Insurance Association ) in the period 1919 - 1967. Intended as a gift to its employees and business contacts. Surrounded by a decorative border of stylized flowers and foliage. and in the top R.V.S. & 1963 on the bottom.
Signed on the back in underglaze blue for:
DE PORCELEYNE FLES - ROYAL DELFT
DELFT - HOLLAND Anno 1963
Verzekerd bedrag 3 Milliard Gld (= 3 Biljon Gulden / Dutch Guilder.)
Painter’s initials: JBO = J. Boot
Employment dates: 1950 – 1994
Delftware - History of a national product De Porceleyne Fles. Page 164 & 165 fig. 248.